Participants in my public speaking workshops have often asked me to recommend some great books that they can read to take their mastery of public speaking to the next level. Indeed, reading is a great way in which you can gain new ideas and novel perspectives on speech delivery.
Here are 5 books I highly recommend that you can read to improve your public speaking skills.
Book #1: Confessions of a Public Speaker by Scott Berkun
A book that divulges the secrets behind what great speakers and communicators do, and how you can emulate the success of these speakers through highly practical tips.
Book #2: Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds by Carmine Gallo
The ideas presented in this book are current and cutting-edge. If you want to learn how to sell yourself and your ideas on stage, this book is for you.
Book #3: Speak Like Churchill, Stand Like Lincoln: 21 Powerful Secrets of History’s Greatest Speakers by James C. Humes
Great leaders like Churchill and Lincoln are not only remembered for their heroic leadership, but also for their mesmerizing and captivating speeches. If you want to learn how to deliver inspirational speeches that captures the hearts and souls of your audience, pick up this book right away!
Book #4: Presentation Zen: Simple Ideas on Presentation Design and Delivery by Garr Reynolds
Garr Reynolds is going to change the way you deliver presentations using PowerPoint and Keynote. This book presents noteworthy ideas that transform the way you prepare, design and deliver your presentations.
Book #5: The Quick and Easy Way to Effective Speakingby Dale Carnegie
A classic book of public speaking by the guru of communication, Dale Carnegie. This book discloses the fundamentals of how you can influence minds and win hearts through effective speaking. Another book not to be missed!
While I strongly believe that the best way to learn how to deliver exceptional speeches is to do the real thing itself (yes! keep getting stage time to practice your speeches and hone your craft), reading books for new ideas and novel perspectives can put you on a highway to success and accomplishments in this arena. So go forth and pick up a book right away!
Public speaking is often deemed as one of the worst things to have to do. However, those that have done a bit of public speaking, or those that have gone through the motions, can attest that there are great benefits to public speaking. Not only does it boost confidence, it showcases to a larger audience a persons inner potential. Not just anyone can stand up in front of an audience and deliver a convincing message or speech, and remembering this crucial notion will keep the butterflies from settling in your stomach. When approaching the big event where you’ll be speaking in public, consider selecting books on public speaking to find some pointers and tips to help you along the way.
Selecting books on speaking can be somewhat of a painstaking task. There are literally thousands of books produced every year pushing different methods and ways to deliver speeches. First and foremost it’s important to remember that you’re not going to be an expert on day one. Second, remember that there is no sure fire way to deliver a speech. That’s right, you could emulate someone, but you’ll come across as a robotic speaker instead of a naturally, compelling person. Whichever methodology you follow remember to spice it up by throwing in natural elements of your personality, so that you shine through and not someone else.
Before you sink money into any books on speaking, make sure you know what you’re looking for. Decipher whether you’re looking for help overcoming anxiety and fear of speaking in public or you’re looking for a better way to deliver a speech. There are several key things to consider when buying a book, because you could end up with the wrong topic, even if the cover says something in regards to speaking.
Publicity is a factor that often comes added with the value of any service or product that defines the hard core deliberate efforts of the promoters that keep their fingers crossed before making a lasting impression on the mind of an observer. The same facet runs equally true and valid when books & publications classified ads are brought into the picture in order to offer the most deserving expression over the World Wide Web platform for sure. The need of such services not just can bring more light on the work laid down by the authors as well as writers but also produces great chance of gaining popularity and wide spread acclamation.
On this date; it is like an open secret well treasured by every single individual who at some point of his or her age can boast on the note of maturity that fame is one such aspect that we all desperately look for. No matter even if such platforms of being a cynosure can be found through literary work where books & publications classified in India have created immense appealing opportunities for the like-minded individuals to go for more into such innovative stuffs. An advertisement that focuses primarily on the publication issue behind a book; can not only bring more readers and users but also promises to lift the profit making approaches more real.
It is not a new concept that needs to be developed or cultivate that books are considered as the best friends for a person who loves to be enjoy certain peace of mind in utter solace. But information about a new novel out in the market can on this date be best found through the services offered by books & publications classified in India; where every single effort is laid to raise the popularity of the same. Keeping all these factors that are honestly delicate and yet appreciable the books & publications classified ads are leaving no trace of an attempt to let the readers gain more in less time compared behind hunting such information either on the World Wide Web or in any other media.
It is not that only the aged section of the society or the adults on this date are looking for such books & publications classified ads that promise to bring up the updated details on any readable stuff what so ever. But the numbers might leave one keep staggering if at all he or she cares to conduct a survey in counting the heads that these teenagers as well as small kids look for in their favorite topic or subject for sure. Gathering all such impressive final notes; one can easily offer a statement that the services offered by books & publications classified in India can never fade with time or age.
Private hire helps in better maintenance of vehicles
Good maintenance of vehicles is not just an advantage for private hire vehicles over public hire vehicles; it is a basic necessity. Unlike public hire service, which picks up passengers without previous bookings, private hire service requires a booking from passengers. As such, a private taxi is not so much on the road as public hire services. People make a booking for private taxis for weddings, function, travelling long distances and for other special occasions, which makes customers look at the condition of the vehicle before hiring them. Personal hire insurance requires more maintenance amount when compared to public hire insurance.
Personal hire insurance levies lower premiums
Since the time spent by private service vehicles on road is less than public services, which makes them less susceptible to risks on road. As per statistics, the number of accidents occurring to private hire service vehicles is less than the accidents occurring to public hire vehicles. Insurance companies consider this fact while deciding premiums. Since premiums are not fixed and depend on exposure to risks, the premium is less for personal hire insurance.
Personal hire insurance needs a special license
Personal rented service drivers require a special license in order to drive private taxis. They have to pass a licensing test for approval for license. Further, a thorough criminal check is run on the background of the driver of a private taxi. The responsibilities of the driver are greater in private hire service. The license that the drivers are given is different from the license of personal hire service.
Private Rented insurance is difficult to get than public insurance
Although the premium charges are lower for private rented insurance when compared to public insurance, personal hire insurance are difficult to get. The reasons for this difficulty range from increased risk to passengers to a thorough check on the background of drivers. The licensing requirements are more for private hire service. The insurance company considers all these factors before issuing cover. The company verifies all the details, which convince and proves cover only after thorough investigation. Therefore, personal insurance is difficult to obtain than public insurance. The procedure for public taxi insurance is easy since so many stipulations are not necessary.
Rules for insurance eligibility vary between private and public hire insurances
There are different rules for private and public hire services. Private taxi service is not allowed to use its vehicle as an advertising platform. The driver has to wear his private taxi insurance batch all the time he spends in the taxi. He also has to keep a check on the time and place at which customers were picked up and dropped off. The vehicle also has to keep a check on the mileage on the vehicle’s meter. He has to make a note of their addresses and telephone numbers for future reference. The logs that the driver maintains can be verified at any tie. Insurance companies provide insurance only for a company that maintains all the rules intact.
Large print books (LPBs) barely cross the mind of most readers, or so I thought. A more accurate statement would be that LPBs barely cross the mind of most readers until later in life. That’s because the major cause of vision impairment around the world and in Australia is ageing. If you think that this won’t be a problem for you, it might be wise to think again. The hard truth is that in excess of 161 million people worldwide are visually impaired (A Guide to Australian Eye Health, 2009) and 52% of the Australian population report eyesight problems (ABS National Health Survey, 2007-08). Put simply, 1 in every 2 Australians will suffer from visual impairment of some kind at some stage. For a large percentage of us the minor visual impairment we will encounter will not result in having to read LPBs, but there is still a decent chunk of the reading population that will have to. Having to read large print books isn’t the end of the world. In fact, I’m sure most people who read LPBs are just grateful they exist at all. What is a little disheartening is the availability of titles in large print format. According to the Availability of Accessible Publications study, only 4.4% of titles published in the UK between 1999 and 2003 were reproduced in an alternative format (LISU Occasional Paper No. 35, May 2005). This figure is just a drop in the ocean and it includes other alternative formats, like audio books. It would be easy to focus this piece on the availability issues surrounding large print books, but I’d much prefer to dwell on the positive. Given that quite a few of us are, or will be, the target market of LPBs, I thought it might be nice to provide a brief history and introduce you to the pioneer of the format, a little known Englishman by the name of Frederick Thorpe.
My research on when the first large print book was published yielded some confusing results. There were some sources that stated the first large print book was published in 1914, but none provided actual evidence to back-up their claims. What most historians seem to agree on is that the first LPBs produced in the English language in bulk were published in 1964 in Leicester, England. The publisher was a former book and magazine printer and publisher by the name of Frederick A. Thorpe. Thorpe wasn’t the first person to recognise the need for a larger format book for elderly readers with poor eyesight. In fact, the book industry had been talking about the need for such books for almost 20 years, but nothing had come to fruition as most felt that LPBs wouldn’t be a financial success. Thorpe came at the idea from a different angle and decided that though there were risks involved, the best way to make the idea commercially viable would be to produce the books for libraries. Thus, Thorpe became the founder, and subsequent world leader in large print book publications with the formation of his non-profit organisation, Ulverscroft Large Print Books Limited.
In the early years, Thorpe produced large print books that were about twice the physical size of a regular book and the type inside was also about twice the size of the original publication. The books were colour coded according to their genre and had very simply designed dust jackets. However by 1969, after realising that the format of his books were too bulky for his elderly readers, Thorpe began to publish the books in regular sized bindings and came up with a standard 16-point type. This change in design marked the real take-off point for Ulverscroft. The new formatting made the books user-friendly for readers, but more importantly from a business perspective, the new format made the books more durable and shelf-friendly for libraries all over the world. Since these humble beginnings, Ulverscroft Large Print Books Limited, now known as the Ulverscroft Group, has purchased many other large print companies around the world and has diversified their product line to include talking books as well. Whilst many readers now buy Ulverscroft LPBs themselves, libraries were the prime buyer of the Ulverscroft product back in the 1960s and they still are today. The non-profit side of Thorpe’s business is still alive today under the name, The Ulverscroft Foundation, a charity based in the UK that aim’s to provide help and support to the visually impaired.
Many other large print companies exist across the globe today and whilst the plain dust jacket that characterised the original Ulverscroft publications in 1964 are still the standard, increasingly many more publishers are giving their LPBs the same look and feel as their originals with more elaborate cover art. In terms of inclusion, this seems like a positive move, but what interests me the most about the future is the impact of e-book technology. The ability for the reader of an e-book to increase and decrease type size at will makes them almost indiscriminate. From a publisher’s point of view, one could argue that large print books are becoming redundant. Why go to the trouble of publishing them and catering for a niche market, when the e-book supposedly caters for all? With the existence of libraries themselves also under threat, it makes me wonder what kind of future is in store for the large print book. What I do know is that for almost 50 years, the pioneering work of Frederick Thorpe has meant that the world of books has remained open to many a visually impaired reader, and that ain’t bad.
Generating opportunities to sign and sell your book is a good deal more difficult than actually conducting the event, but well worth the effort. Invitations don’t magically arrive on your desk. It is up to you to reach out aggressively and convince retail booksellers, libraries, organizations and other venues that they can benefit by your presentation. The most effective way to accomplish that is to offer to speak at the signing.
Most venues are aware that people generally look upon published authors with deference, and will gladly attend an event at which they speak. There seems to be, rightly or wrongly, a mystique surrounding writers that excites the general public. They are intrigued by what they imagine is our lifestyle, fascinated by our ability to place words on paper and curious to know how we go about doing that.
If you are targeting a library or an organization, it is essential that you deliver an interesting talk. When you finish speaking, the audience will have a chance to purchase your book, usually at a table set up at the back of the room. For bookstore signings, speaking is an option. However, if you do speak, you will likely convert a higher percentage of the audience into buyers, and that of course is the reason you hold the event.
Conversely, if you are just sitting at a table in a bookstore without speaking, you must rely on convincing store customers to stop at your table to peruse your book or at least chat with you. Most of those who have come to the store have arrived with a purpose. They are probably looking for a specific book and may not want to be sidetracked from their mission. The percentage of converts to buyers is minimal.
Speaking Makes a Difference
Opinions on the value of signings vary widely. Some writers feel they generate only minimal sales, and are not worth the time and effort required. Others are advocates of signings, principally because they have been highly successful with their events. Usually, a little additional investigating will reveal that the supporters of signings have included a talk in their program, while the naysayers have been disappointed by the minimal response while they sit silently at their tables.
When thinking about a signing, you must always take into consideration the fact that any exposure will enhance your reputation as an author. Every promotional effort you make has a dual goal: first to sell your book and second to build recognition of your status as an expert in the field you write about. Branding yourself this way is important for your career as you continue to write additional books and articles.
Organizing the Event
It is always wise to make contact with the venue well in advance of the time you hope to present. Most have a speakers’ calendar that they prepare months ahead of time. This gives them adequate time to publicize the event. Contact the store manager. Be fully prepared to explain why your appearance will be of interest and generate sales. Most bookstores will prefer to order in the books they estimate they will need. However, it is wise to bring extra copies along with you in case the demand is unexpectedly high. You can arrange to reimburse the store at the cost it usually pays its wholesaler..
For all other venues, you will be expected to bring a supply of books. In some cases an arrangement will be made to turn over a given percentage or flat fee for each book sold to the event sponsor. Some libraries or organizations will pay you a speaker’s fee. But even if they don’t, the exposure you receive will be compensation enough.
Be certain to circulate a sign-in sheet to the members of your audience. Design the simple form with one column for a name and another for an e-mail address. The larger you build your mailing list-it’s often called a “platform” in the industry-the easier it will be to reach people with news of a new book, a special sale or any other promotional item.
Book signings, whether you speak or not, will enhance your reputation as more and more people become aware of you and your book. These events essentially cost you nothing but a few hours of your time. The combination of selling copies of your book, publicizing yourself and expanding your mailing base make this promotion well worth the effort.